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1205 Consulting · Oakville · Toronto

Beyond Advisory.
Into Action.

A private management consultancy for mid-market companies — fractional leadership, workplace investigations, outsourced HR, and Canadian market entry. We work alongside you, for as long as the situation requires.

Aerial view of downtown Toronto's skyline at dusk, warm amber light across glass towers

In practice since 2019HRPA memberOperator-led

12,000+
Employees inside organizations we've operated within
20+
Formal workplace investigations with delivered reports (since 2019)
5countries
Firms from the UK, Switzerland, US, Australia, and the UAE — served on Canadian market entry

Selected clients

MiTraqPhysicians FirstVirtual iCHARM FertilityADAPTOVATEMacassa Bay Yacht ClubLindtmyBlueprintElevate Labs

Many engagements are confidential. Client references available on request.

What we do

Three practice areas, built around the decisions owners actually face.

We scope each engagement to the situation in front of us. The team, the timeline, and the deliverables are shaped by what the business needs — not sold from a catalogue.

01

Executive & Operational Leadership

Senior partners placed in your business with the authority to make the call — not only advise on it.

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02

People & Culture

The full people function, from compliance and investigations through culture, leadership, and the harder conversations.

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03

Growth & Transition

Long-form advisory through the inflection points — Canadian market entry, scale-up, succession, and the professionalization that follows. Multi-year engagements, embedded alongside the leadership carrying the business through.

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They didn't just advise. They were in the room when we made the decisions that mattered, and they stayed until our own leadership was ready to carry it forward. Nine months in, the systems they built are ours — and we're still calling them when we need a considered second view.
Managing DirectorSpecialty Manufacturing · $40M Revenue · Oakville
Ghaleb El Masri, Founder and Managing Director of 1205 Consulting
The founder

Ghaleb El Masri

Founder & Managing Director

Most consultancies hand you a deck and leave. I take the seat.

Fifteen years in the C-suite of multinational enterprises — COO and Chief Transformation Officer roles across Europe, Joint Global Executive MBA from Columbia Business School and London Business School. When 1205 takes an engagement, the person who scoped it is the person in the room.

About the firm
Our approach

Strategy is the easy part. Execution is where we stay.

The shape of an engagement matters more than the deck that opens it. Here is what we sign up for — and what we decline — before the first working session.

— What we do
  • Own the call. We sit in the meeting where the decision gets made, and we make it when it falls to us.
  • Write the document nobody wants to write. The investigation report. The board memo. The restructuring plan.
  • Stay longer than you expected. The exit is when your team is ready — not when the SOW expires.
  • Leave systems, not slides. The cadence, the document, the policy you can run without us.
— What we don't do
  • Sell you a framework. The playbook gets written inside your business, not imported from a deck.
  • Cheerlead. If the diagnosis is rough, you hear it on the first call — not the third.
  • Staff juniors on the work. The principal on the SOW is the one in the room.
  • Leave you dependent on us. Every engagement is designed to make us redundant.